Every aspect of the metaverse has already been witnessed, ranging from works of art to virtual houses and ships, as well as the transfer of social life to such virtual environments. In the future, we will be able to attend matches that take place in the metaverse. Starting with the upcoming virtual stadium, Manchester City supporters will be able to watch their favorite club's games in a virtual environment that is now under construction or development.

Earlier this year, Manchester City announced a competition for new employees who were capable of recognizing the growing opportunities in the virtual reality market, and one of those opportunities should be the creation of a virtual reality stadium. Using advanced technologies, he will collaborate with Sony and its subsidiary Hawk-Eye to develop the virtual Etihad Stadium, which will allow them to create a faithful copy of the real-world stadium in the digital realm.

Although the Manchester United team wants to turn the stadium into a metaverse so that they can brag about it, they also feel that the virtual Etihad Stadium may be packed to capacity on a number of occasions. Consequently, City wants to provide its fans (who number in the many millions on social media) with an experience that is as close to going to a genuine stadium as possible when they watch matches from the comfort of their own homes.

As it stands, it will be interesting to see how City will engage with its fans through new digital experiences. Given that metaverts and NFT have become extremely popular in recent years, it is not difficult to imagine that other (larger) football clubs will follow suit and construct their stadiums in cyberspace.